Its been a brutal past couple of months for the crypto space, and from the way the wind is blowing things could get a lot worse before they get better. Despite crypto’s rally last week in response to the ETH merge announcement set for September, the broader macroeconomic environment looks, well, terrible. Bearish catalysts to look out for this week include:
* Tech earnings, which are forecasted to be disappointing
* More Fed interest rate hikes
* Scaled back 2022 GDP forecast
* Celsius’ collapse+sagging trust in crypto institutionals
And thats the short list. So where’s there a ray of hope for LT hodlers? The short answer is in crypto payments, which despite the swirling FUD is experiencing a windfall as one of the few blockchain utility use-cases that is still speaking to investors.
Don’t believe me, well this weekend TIME magazine published an article about the future of cryptocurrency. A clear consensus emerged around the fact that greater regulation and broader adoption by institutions are converging around the field of cryptocurrency payments. This is backed by the numbers too; Vantage Market Research recently published findings that the crypto payments app market is expected to witnessed 13.4% CAGR through 2028. Put simply, thats bullish af—there’s lots of room to grow here.
The crypto payments market is looking increasingly crowded as veteran providers like BitPay and Circle vie for market segment with innovative up-and-comers like Oobit, which recently released a sleek B2B2C payments app. Ultimately, greater competition should drive down rates and lead to a better product/set of services for the consumer.
Use cases for crypto payments are wide, and include everything from social payments to foreign remissions to new transaction methods for enterprises. I’ve seen multiple recent articles hailing the three-digit ROIs reported by businesses that have introduced crypto payment capabilities. The stats speak for themselves.
So as markets are going from bad to worse, I’m hodling my current positions and meanwhile exploring new opportunities that are undergirded by concrete and enduring use cases. Crypto payment providers top this list, and are likely to remain so through this current climate of volatility, shameless rug pulls, and a looming recession.